{"id":216775,"date":"2020-04-24T08:50:00","date_gmt":"2020-04-24T07:50:00","guid":{"rendered":"https:\/\/www.pearlaccountants.com\/?p=216775"},"modified":"2020-04-24T08:50:00","modified_gmt":"2020-04-24T07:50:00","slug":"freelancers-how-to-stay-afloat-during-the-covid-19","status":"publish","type":"post","link":"https:\/\/www.pearlaccountants.com\/blogs\/freelancers-how-to-stay-afloat-during-the-covid-19\/","title":{"rendered":"Freelancers: How to Stay Afloat during the COVID-19 Pandemic"},"content":{"rendered":"\n<p>It\u2019s hard to tell which sector of business owners are hit the hardest during the multitudinous lockdowns going on in the world right now: Small freelancers, startups, contractors, large businesses?<\/p>\n\n\n\n<p>Each sector has its unique challenges and expenses which need to be dealt with during the pandemic.<\/p>\n\n\n\n<p>One thing is for certain: No matter your business type, you can\u2019t stop working. You can\u2019t stop earning an income. COVID-19 is a&nbsp;<em>challenge<\/em>&nbsp;for freelancers and businesses and must be&nbsp;<a href=\"https:\/\/fortune.com\/2020\/04\/09\/freelance-coronavirus-advice-covid-19\/\" target=\"_blank\" rel=\"noreferrer noopener\">dealt with<\/a>&nbsp;as a challenge. All successful businesses go through challenges, and the ones which survive are the ones which tackle those resolutely and with determination.<\/p>\n\n\n\n<p>It helps to think of the current world situation like a football match.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"How to stay afloat during COVID 19\" width=\"1778\" height=\"1000\" src=\"https:\/\/www.youtube.com\/embed\/PD1G1gz7bzk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.pearlaccountants.com\/blogs\/freelancers-how-to-stay-afloat-during-the-covid-19\/#The_most_important_thing_freelancers_must_do_right_now\" title=\"The most important thing freelancers must do right now\">The most important thing freelancers must do right now<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.pearlaccountants.com\/blogs\/freelancers-how-to-stay-afloat-during-the-covid-19\/#1_Many_businesses_are_open\" title=\"1. Many businesses&nbsp;are&nbsp;open\">1. Many businesses&nbsp;are&nbsp;open<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.pearlaccountants.com\/blogs\/freelancers-how-to-stay-afloat-during-the-covid-19\/#2_Business_will_return_in_full-swing_so_you_need_to_be_ready\" title=\"2. Business will return in full-swing, so you need to be ready\">2. Business will return in full-swing, so you need to be ready<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.pearlaccountants.com\/blogs\/freelancers-how-to-stay-afloat-during-the-covid-19\/#3_Line_up_your_gigs\" title=\"3. Line up your gigs!\">3. Line up your gigs!<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.pearlaccountants.com\/blogs\/freelancers-how-to-stay-afloat-during-the-covid-19\/#4_Avoid_the_cheap_freelance_sites_if_possible_%E2%80%94_theyll_shatter_your_self-esteem\" title=\"4. Avoid the cheap freelance sites if possible \u2014 they\u2019ll shatter your self-esteem\">4. Avoid the cheap freelance sites if possible \u2014 they\u2019ll shatter your self-esteem<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.pearlaccountants.com\/blogs\/freelancers-how-to-stay-afloat-during-the-covid-19\/#5_Invest_in_all_those_things_you_never_had_time_for_before\" title=\"5. Invest in all those things you never had time for before\">5. Invest in all those things you never had time for before<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_most_important_thing_freelancers_must_do_right_now\"><\/span><strong><strong>The most important thing freelancers must do right now<\/strong><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><em>The<\/em>&nbsp;most important thing you must do&nbsp;<em>right now now now<\/em>&nbsp;is not a physical thing, but a mental thing. No matter what you do, you&nbsp;<strong>must not give up<\/strong>&nbsp;and you&nbsp;<strong>must decide in your heart and mind that you will make it through this<\/strong>.<\/p>\n\n\n\n<p>If you are a freelancer, you simply do not have the option to give up. You&nbsp;<em>are<\/em>&nbsp;your business, and no one is going to bail you out.<\/p>\n\n\n\n<p>Employees are&nbsp;<a href=\"https:\/\/werunyourpractice.com\/articles\/accountancy-practice-in-the-coronavirus-crisis\/\" target=\"_blank\" rel=\"noreferrer noopener\">getting 80 per cent of their salaries paid<\/a>&nbsp;by the UK government. Freelancers have no such option. They can apply for Universal Credit like all others who are falling on tough times, but if your freelance business was in clover before the crisis hit, then welfare is not going to cut it when it comes to paying bills at the end of the month. Successful concerns have higher bills.<\/p>\n\n\n\n<p>Perhaps you feel it is difficult to stay positive during this seemingly doom-filled era, but there are a few things I can tell you to help you along:<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Many_businesses_are_open\"><\/span><strong>1. Many businesses&nbsp;<em>are<\/em>&nbsp;open<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Reading the news one might gain the impression that&nbsp;<em>everything<\/em>&nbsp;is closed and that&nbsp;<em>no work is being done anywhere<\/em>&nbsp;but this is simply not true. Take us here at&nbsp;<a href=\"https:\/\/www.pearlaccountants.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Pearl Accountants<\/a>. We are in&nbsp;<em>full production<\/em>&nbsp;at the moment, because we were ready for the lockdown. We also embraced and&nbsp;<a href=\"https:\/\/www.pearlaccountants.com\/services\/specialist-accounts-software\/software-integration\/\" target=\"_blank\" rel=\"noreferrer noopener\">implemented cutting-edge technology<\/a>&nbsp;in our accountancy practice a&nbsp;<em>long<\/em>&nbsp;time ago, so we are able to work 100-per-cent remotely.<\/p>\n\n\n\n<p>If you were to call us and offer us your service, someone would answer the phone and you would be able to do business with us.<\/p>\n\n\n\n<p>We service a&nbsp;<em>lot<\/em>&nbsp;of clients, a lot of businesses, and I can tell you with full confidence that&nbsp;<em>plenty<\/em>&nbsp;of businesses are up and running, even if they are still learning the ropes of how to work remotely.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Business_will_return_in_full-swing_so_you_need_to_be_ready\"><\/span><strong>2. <strong>Business will return in full-swing, so you need to be ready<\/strong><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>The virus is the halftime during a football match. You don\u2019t go to sleep during halftime. You keep warm, you limber up your muscles, you hydrate.<\/p>\n\n\n\n<p>In short: You do&nbsp;<em>all the things necessary to keep playing<\/em>&nbsp;when the 15 minutes are up. If you let your muscles get stiff \u2014 if you entirely ignore your freelance duties during this halftime \u2014 you\u2019ll be at a disadvantage when the whistle blows and it\u2019s time to start kicking again.<\/p>\n\n\n\n<p>Keeping busy is also important for your morale: Yes, there are bills to be paid. Yes, perhaps a bunch of your outdoor gigs got cancelled. Yes, this is all true. But you need to&nbsp;<em>keep busy&nbsp;<\/em>if only to keep your mind off the gloom.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Line_up_your_gigs\"><\/span><strong>3. Line up your gigs!<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>The lockdown will end. And when it does you need to be back on that field and ready to play.<\/p>\n\n\n\n<p><em>Now<\/em>&nbsp;is the time to do those cold calls you always dreaded.&nbsp;<em>Now<\/em>&nbsp;is the time to scour Yell.com or Google Maps and find businesses that might be interested in what you have to offer them. Compile a list and then&nbsp;<em>reach out to them<\/em>.<\/p>\n\n\n\n<p>Best case, you\u2019ll get a client and actually line up a gig for when the lockdown is over. Worst case, you\u2019ll actually&nbsp;<em>talk<\/em>&nbsp;to somebody, thereby making you feel slightly less lonely during this time when you\u2019re not allowed out of doors.<\/p>\n\n\n\n<p>If the freelance work you do can be done remotely, then you can close those deals now and start working on them&nbsp;<em>now<\/em>.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Avoid_the_cheap_freelance_sites_if_possible_%E2%80%94_theyll_shatter_your_self-esteem\"><\/span><strong>4. Avoid the cheap freelance sites if possible \u2014 they\u2019ll shatter your self-esteem<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>You need to be willing to offer discounts, sure. It doesn\u2019t mean you&nbsp;<em>must<\/em>, but you should be willing to. Businesses are going to be tight and will be watching their pennies, and possibly a discount might be just the right incentive for them to give you the job.<\/p>\n\n\n\n<p>But that doesn\u2019t mean you must now work yourself into the ground for some ridiculously low fee like they offer on Fiverr, Upwork, and other similar sites.<\/p>\n\n\n\n<p>Your self-esteem and sense of self-worth are vital to keeping you motivated and doing what you love. You\u2019re probably a freelancer because you&nbsp;<em>love<\/em>&nbsp;what you do. Don\u2019t destroy that love by working your fingers to the bone with nothing to show for it at the end but sweat on your forehead and despondency in your heart.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Invest_in_all_those_things_you_never_had_time_for_before\"><\/span>5. Invest in all those things you never had time for before<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>There are&nbsp;<em>so many things<\/em>&nbsp;a freelancer must do&nbsp;<em>themselves&nbsp;<\/em>which larger businesses simply get their staff to do:<\/p>\n\n\n\n<ul><li>Market and promote<\/li><li>Optimise their websites<\/li><li><a href=\"https:\/\/www.pearlaccountants.com\/services\/bookkeeping\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bookkeeping<\/a><\/li><li>Keeping their records up to date<\/li><li>Finding new ways to obtain leads<\/li><\/ul>\n\n\n\n<p>Use this time to catch up on all those administrative tasks you never get time to do when you\u2019re busy. Upgrade your website with DIY website creators such as Wix, GoDaddy hosting, WordPress and many others.<\/p>\n\n\n\n<p>The key thing is to remember that this is a&nbsp;<em>pause<\/em>, not an end. It\u2019s a halftime. To the degree that you practise ingenuity and invest in&nbsp;<em>getting ready for the second half,<\/em>&nbsp;you will come out of this crisis winning.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s hard to tell which sector of business owners are hit the hardest during the multitudinous lockdowns going on in the world right now: Small freelancers, startups, contractors, large businesses? Each sector has its unique challenges and expenses which need to be dealt with during the pandemic. One thing is for certain: No matter your <a href=\"https:\/\/www.pearlaccountants.com\/blogs\/freelancers-how-to-stay-afloat-during-the-covid-19\/\" class=\"more-link\">&#8230;<span class=\"screen-reader-text\">  Freelancers: How to Stay Afloat during the COVID-19 Pandemic<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":216770,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4306],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Freelancers - How to stay afloat during the covid-19 pandemic<\/title>\n<meta name=\"description\" content=\"In this guide, you&#039;ll discover the essential things freelancers must do right now, to come out of the COVID-19 crisis winning!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pearlaccountants.com\/blogs\/freelancers-how-to-stay-afloat-during-the-covid-19\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Freelancers: How to Stay Afloat during the COVID-19 Pandemic\" \/>\n<meta property=\"og:description\" content=\"In this guide, you&#039;ll discover the essential things freelancers must do right now, to come out of the COVID-19 crisis winning!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pearlaccountants.com\/blogs\/freelancers-how-to-stay-afloat-during-the-covid-19\/\" \/>\n<meta property=\"og:site_name\" content=\"Pearl Chartered Accountants &amp; Tax Advisers\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/PearlCharteredAccountants\" \/>\n<meta property=\"article:published_time\" content=\"2020-04-24T07:50:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.pearlaccountants.com\/wp-content\/uploads\/2020\/04\/Freelancers-How-to-Stay-Afloat-during-the-COVID-19-Pandemic.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"626\" \/>\n\t<meta property=\"og:image:height\" content=\"417\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ashley Preen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Freelancers: How to Stay Afloat during the COVID-19 Pandemic\" \/>\n<meta name=\"twitter:description\" content=\"In this guide, you&#039;ll discover the essential things freelancers must do right now, to come out of the COVID-19 crisis winning!\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.pearlaccountants.com\/wp-content\/uploads\/2020\/04\/Freelancers-How-to-Stay-Afloat-during-the-COVID-19-Pandemic.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@PearlAccount\" \/>\n<meta name=\"twitter:site\" content=\"@PearlAccount\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ashley Preen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.pearlaccountants.com\/blogs\/freelancers-how-to-stay-afloat-during-the-covid-19\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.pearlaccountants.com\/blogs\/freelancers-how-to-stay-afloat-during-the-covid-19\/\"},\"author\":{\"name\":\"Ashley Preen\",\"@id\":\"https:\/\/www.pearlaccountants.com\/#\/schema\/person\/e2cc2e2b687648a58441b41d1e5a67a6\"},\"headline\":\"Freelancers: How to Stay Afloat during the COVID-19 Pandemic\",\"datePublished\":\"2020-04-24T07:50:00+00:00\",\"dateModified\":\"2020-04-24T07:50:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.pearlaccountants.com\/blogs\/freelancers-how-to-stay-afloat-during-the-covid-19\/\"},\"wordCount\":1057,\"publisher\":{\"@id\":\"https:\/\/www.pearlaccountants.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.pearlaccountants.com\/blogs\/freelancers-how-to-stay-afloat-during-the-covid-19\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.pearlaccountants.com\/wp-content\/uploads\/2020\/04\/Freelancers-How-to-Stay-Afloat-during-the-COVID-19-Pandemic.jpg\",\"articleSection\":[\"Freelance Advice\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.pearlaccountants.com\/blogs\/freelancers-how-to-stay-afloat-during-the-covid-19\/\",\"url\":\"https:\/\/www.pearlaccountants.com\/blogs\/freelancers-how-to-stay-afloat-during-the-covid-19\/\",\"name\":\"Freelancers - 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